How Digital Health Startups Can Sell to Health Plans & Secure Adoption
When it comes to selling to health plans, you have to be patient. It can be a long process, but if your product has value and is scalable, then it will pay off in the end. Remember that every health plan is different so don't try and sell yourself short by selling directly through one of their vendors or distributors. Instead, find out what type of contracting model they use (like capitation or risk) and approach them directly with an offer tailored specifically for them!
How Digital Health Companies Can Sell to Employers
There is no shortage of articles discussing why healthcare startups fail. From product-market fit to leadership team, there are many factors that need to be just right for a new startup to gain traction. One of the most commonly cited challenges is business model: New healthcare companies must understand the nuanced and sometimes complex relationships between patient, provider, and payer in order to develop a business that is financially viable and scalable. These relationships are rarely linear in healthcare, where consumers of health services are often disconnected from those paying for the services.
Guide to Clinical Trial Advertising
Clinical trial advertising plays a vital role in recruiting participants for clinical trials. Digital health startups and digital therapeutics companies are increasingly driving the clinical trial volume, rather than traditional pharmaceuticals. In this article, we will discuss the basics of clinical trial advertising, including its purpose, importance, and regulations. We will also examine whether digital ads can be used for clinical trial advertising and the average cost per participant. Additionally, we will delve into the stages of clinical trial advertising and provide peer-reviewed studies to support our findings.
Leadership Transitions Are Difficult, But It's Possible To Get Them Right
Leadership transitions are notoriously difficult for startup CEOs and boards. No matter how smart the team is, the departure of a key person is often fraught with tension.
How to Enroll Employees in Digital Health Offerings
Employers who offer digital health products have a unique opportunity to improve employees’ health and wellness. Employees can enroll in these offerings with a few clicks on their smartphones or laptops, but it’s up to employers to make sure that enrollment is easy and accessible. In this post, we break down the steps you need to take as an employer if you want your employees to participate in digital health programs.
The 10 Best Cities to Live in Florida
Searching for the best cities to live in Florida? Compare housing, costs, schools, jobs, safety, culture, and weather resilience. See why Tallahassee tops the 2025 list, followed by St. Petersburg, Gainesville, and more.
Understanding CPT Codes: A Primer for Digital Health Startups
CPT codes, or Current Procedural Terminology codes, are a standardized system of codes that are used to describe medical procedures and services. They are used by healthcare providers and payers to accurately document and bill for medical services. Understanding CPT codes is important for digital health startups that are developing products or services that are used in the healthcare industry, as they can help ensure accurate billing and reimbursement.
Selling to Medicaid and Medicare Plans: A Primer for Digital Health Startups
When selling healthcare products or services, it is important to understand the differences between Medicaid and Medicare plans. Medicaid and Medicare have different eligibility requirements, coverage rules, and cost-sharing requirements, and they are administered by different entities. Understanding these differences can help you tailor your sales approach and ensure that you are meeting the needs of potential customers who are enrolled in Medicaid or Medicare.
What is All the Buzz about Direct-to-Consumer Digital Health?
Learn how DTC digital health can improve access to care, reduce healthcare costs, and promote better health outcomes for both consumers and health plans. Find out who provides DTC digital health services and how you can benefit from this model of healthcare delivery.
Healthcare Startups in Austin
Austin, Texas is becoming a hotbed for health care technology startups, and that's great news. The city has been building up its tech scene over the past few years and now boasts over 700 companies with a combined valuation of $10 billion.
As Tech Valuations Shrink, Digital Health Startups Can Get Even Stronger
By directly billing CPT codes for their services, digital health startups can bypass lengthy sales cycles, increase their reach, and prove their clinical impact. This will help them secure their place in a crowded market and contribute to a healthier future for all.
Best Neighborhoods in Tallahassee: Living in Betton Hills
A homebuyers guide to the best neighborhoods in Tallahassee. 2025’s winner is again Betton Hills. Let’s look at the runners up and dive into our scoring criteria.
Best Places to Live in Tallahassee: Betton Hills
The homes in Betton Hills, Tallahassee, are nothing short of stunning. This neighborhood is a treasure trove of architectural character and thoughtful design, with each property offering something unique. From charming mid-century ranch-style homes to elegant, custom-built houses, every street feels like a showcase of timeless style and quality craftsmanship.
The 10 Best Places to Raise a Family
A panel of experts ranks the 10 best places to raise a family in 2025—ranked by housing affordability, school quality, safety, enrichment, and job growth. A Florida city takes the #1 spot, and each runner-up excels in at least one pillar—schools, safety, outdoor access, or jobs—making it a worthy option for families with different priorities.
How to Speed up Clinical Trial Enrollment with Digital Marketing
Clinical trials are an important part of the process of developing and testing new medical treatments and therapies. However, enrolling participants for clinical trials can be a challenge, as it requires reaching and recruiting a diverse group of people who meet specific eligibility criteria. Digital marketing can be a powerful tool for speeding up clinical trial enrollment and reaching a wider audience. Here are some strategies to consider:
Dermatologist Near Me
Searching for a Dermatologist Near Me no longer means endless phone calls and month‑long waits. Use the steps above, leverage teledermatology when appropriate, and you’ll secure the expert care you deserve—fast, affordable, and tailored to your exact skin needs. Healthy skin is only one click away with the right dermatologist near me.
The Best Neighborhoods in Tallahassee
Our 2025 guide to the best neighborhoods in Tallahassee. We cover the top options and the, yet again, number one pick of Betton Hills. This neighborhood effortlessly combines the charm of a close-knit community with the conveniences of modern living. From the moment you drive through its tree-lined streets, you feel the warm, inviting atmosphere that makes it such a special place to call home.
What is InforcePro?
InforcePRO was one of the pioneering companies in applying technology and data analytics specifically to in-force policy management in the life insurance industry. Their unique innovations include automated policy monitoring and proactive risk management.